Redesigning internal tools for improved developer experience

Improved Kindle Vella’s episode unlock flow with motion prototypes and embedded actions that removed extra steps for readers.

Immersive escape-room installation for a policy trade show that used narrative puzzles to attract prospective clients to the booth.

Led Kindle Vella’s first social features—from research through accessible, mobile-first commenting flows and token-driven design tokens.

Side project web app that recommends optimal offensive and defensive strategies for Scarlet & Violet raid battles.

Led Pacific Legal Foundation’s website redesign to turn complex legal content into story-driven journeys that boosted online donations by 4,900%.

Cross-platform VR and web experience that guided Whole Foods shoppers through humane farming practices to promote the At the Fork documentary.